Artificial Intelligence—popularly called AI—is now a leading news topic, and for good reasons. Top digital companies are making AI broadly available, while at the same time, their CEOs are sounding …
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BusinessNews
Structuring A Measurable, Objectives-Based Publicity Campaign: NewsXPartners Discusses Deliverables
Ever since The Boston News-Letter printed the first newspaper advertisement on May 8, 1704, businesses have been looking for better ways to get their messages out to potential customers. As …
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Business
Name Recognition: A Crucial Publicity Objective for Increased Sales and Market Share Acquisition
“Good name in man and woman, dear my lord, is the immediate jewel of their souls.” Othello Act 3, Scene 3 Although these words are spoken hypocritically by the villain …